Hungarian low-cost airline Wizz Air has recently made an innovative move in the aviation field with the launch of an annual subscription pass that permits unlimited flights. The pass, dubbed Wizz Discount Club Group, is now available for a cost of $550.
Aimed to enhance its customer experiences and loyalty, the pass offers numerous benefits to its holders. This new product offering from Wizz Air can be viewed as a strategic move to drive repeat business.
One of the main features of the subscription is that it allows the subscriber to book an unlimited number of flights without any restriction. This pass is expected to be a big hit among frequent fliers, especially business travelers.
Furthermore, it provides other benefits like discounted prices on baggage and access to exclusive deals and sales. The pass also caters for group bookings up to 5 people with the same benefits, making it an attractive option for families and groups.
This offering puts Wizz Air amongst the first airlines globally to offer such a scheme, potentially setting a new trend in the airline industry. As travel restrictions continue to alter due to the COVID-19 pandemic, this move could also offer a high level of flexibility for people planning to fly in the coming months.
Wizz Air’s step towards an ‘all you can fly’ pass certainly brings a fresh approach to a sector that continues to grapple with the repercussions of the pandemic. It will be interesting to see if other airlines will follow suit.
