The recent billion-dollar verdict in the case between real estate company Zillow and one of its competitors could have far-reaching implications for both buyers and sellers of real estate. The case centered on a claim bySeattle-based Zillow that its rival, Move Inc., had violated federal antitrust laws. The result of the case means that both buyers and sellers of real estate now face an uncertain wait to see how the billion-dollar verdict will impact them and their wallets.
For consumers, the major threat is that the verdict could result in decreased competition in the online real estate market. A decrease in competition would mean higher prices for potential buyers and lower profits for sellers. Additionally, the verdict may give Zillow a leg up in terms of market share moving forward, giving them even more control of the online real estate market.
At the same time, buyers and sellers should also be aware that the verdict could open the door to more competition in the online real estate market. A new crop of competitors could emerge, offering buyers and sellers different options, better prices, and/or better services, which could lead to a more vibrant market and more choices for consumers. In turn, buyers would benefit from more competitive prices while sellers could reap greater profits.
In the end, no one knows for certain how the billion-dollar verdict will affect the real estate market. All buyers and sellers can do is wait and see what happens and be aware of any changes that may come as a result.
